Outsourced Press Office (OPO)
For many businesses the cost of an in-house press office/press team is too much. An experienced junior press office manager will cost around £40,000 in salary a year even before National Insurance.
That is also ignoring the many thousands of pounds in database subscriptions needed to keep the most of press offices working properly.
Mattison Public Relations can serve as a press office for your business for a fraction of the cost of an in-house team. On top of that we bring 30 years’ experience of working with journalists and the media – something that you won’t be able to replicate except by hiring at the most senior level.
With Mattison PR you could have a fully and highly functioning press office for the price of one PR professional. A further advantage is your press office would always be online – when your one PR professional might be on annual leave or is off sick.
We are also instantly scalable according to your PR needs. For example. we can quickly add short term resource to help with a big media campaign that you need to support a new product launch or new team.
We can scale up or down your PR programme at short notice – no waiting for lengthy recruitment campaigns to expand your in-house team, no worries over the inevitable turnover of staff within your small press office.