A Sector Practice

BANKING PRACTICE FOR A LAW FIRM

Raising the profile of a banking practice at a law firm

Commercial Finance

Scenario

Our client, a Top 50 law firm, wanted to raise the profile of its banking practice amongst potential clients, work referrers, and other senior decision makers in target markets such as fund management.

Strategy

We put in place a programme of PR activity that focussed on generating regular commentary and research press releases focussed on improving our client’s reputation in their key market.

Results

 

 

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